The movie beigns with Bittu (Sonu Sood) planning with the local MLA Varadarajulu (Kota Srinivasa Rao) to rob 1500 crores from the Vizag Co-operative Bank. Ravindra Narayan (Allu Arjun) is a brainy individual who believ...展开es in earning quick money rather than toiling like his father Narayana (Tanikella Bharani) for every month's salary. He gets into a dispute with his father about his attitude and challenges him that he would convert 10,000 into 1 lakh in quick time. He happens to meet Bittu on his way, who drops him at his destination. Ravi inadvertently reveals his plan of making quick money by betting on an IPL match and also the location of betting to Bittu and his companions on the way. However his plans turn upside down when police raid the location and is caught red-handed. During interrogation, Ravi guesstimates that Bittu could have diverted the Police, and that he is about to commit a robbery at the Vizag Cooperative Bank. He convinces Raja Manikyam that Bittu is planning to rob the bank and both go to catch him. Bittu successfully robs the bank and his brother Laala (Shafi) takes the money to the city's dumping yard, as per Bittu's instructions, as the Police follow them. However Police catch Lala, who resists them only to be killed by Ravi. Police try to trace the money but in vain. Meanwhile Bittu gets arrested, but is rescued in transit by his sidekick Devayani (Sheetal Menon). They go to the dumping yard to collect the money but Bittu is shocked as the dumping yard is burnt to ashes. Having his brother dead and the money burnt, Bittu decides to kill Ravi.